Job recruitment is an art. Finding the right skillset, the right culture fit, and the right branding to attract those qualified candidates is a mystical alchemy that only the most strategic small businesses can claim. More often than not, the recruitment funnel that you are presented with is whomever applies to your online wanted ad that looks like thousands of other online wanted ads. It is only through a combination of luck and current business connections that yields a valuable candidate. Things get even more difficult in a more specialized position like a biomedical engineer. At that point, many small businesses simply turn over their HR operation to a head hunter and hope for the best.
Those small businesses would be wrong, though. A head hunter isn’t what they are looking for. They are looking for someone that is well versed in the art of Job Recruitment, someone who comes at it from both sides of the equation. Someone who sees the whole path from making your company appealing to applicants to finding the right candidates that actually should apply and then analyzing the funnel itself for finding and retaining the best people for your small business.
What they are looking for is Centennial, Inc.. This company out of Cincinnati, has focused on perfecting the recruiting practice for nearly 40 years. With their expertise and their attention to the coaching side of the recruitment cycle (for individuals looking to beef up their skillset and attractiveness), they have been able to find significant sales growth. Their 4C recruiting process and willingness to share freely the insights they have gained prove their market expansion is anything but a flash in the pan.
But with the uncertain economy and many highly qualified people trying to find more or better employment, their message could surely resonate with a much larger group of people. Their rounded approach to coaching as it is coupled with knowledge of recruiting is something that sets them apart, but we would love to see this come even more to the forefront. As the folks over at Unstuck have done, we would love to see Centennial, Inc. be able to help people from wherever they are and break through the barriers of their current job. While Unstuck has focused mostly on broader problems, Centennial, Inc. could have the opportunity to focus on the ways in which a professional coach would tackle unemployment or looking for a more engaging opportunity. It is through their extensive experience, that Centennial, Inc. has a leg up in the industry and we look forward to hearing about their next breakthrough in the art of job recruitment.